Board director

The operator in the boardroom.

Boards usually have deep financial judgment. Fewer have someone who has run the operating system at scale. That's the seat I fill.

For the founder and CEO

Someone who has seen your problems. I work through the real issues with you: stalled growth, org design, C-suite hires, supply, pricing, cadence.

For the board

I translate between operating reality and the financial lens. When the numbers say one thing and the business says another, I can explain why, and what to do about it.

Better decisions, faster

I’ve seen launches, turnarounds, crises, hypergrowth, acquisitions and exits. That pattern recognition helps a board decide with more confidence and less noise.

20+ yearsScale operator across four continents
$1B → $4.5B GMVUber Grocery & Retail
Board DirectorLeafLink and Maxretail

The record

LeafLink, Board Director since 2024

LeafLink is the leading B2B wholesale marketplace for the US cannabis industry. I work with the CEO and board on strategy, leadership and the operating cadence.

Maxretail, Board Director since 2026

Maxretail helps independent retailers and brands turn surplus inventory into cash. I work with the founder on the growth plan and the leadership team.

Seen from every seat

I’m open to further board roles. The full career is on the about page.

Questions

Which boards does Christian Freese sit on?

He is a board director at LeafLink, the leading B2B wholesale marketplace for the US cannabis industry, and at Maxretail, which helps independent retailers and brands turn surplus inventory into cash.

What does an operator add to a board?

Someone who has run the business at scale. For the CEO, a peer who has seen your problems. For the board, a translator between operating reality and the financial lens, so that when the numbers say one thing and the business says another, the board knows why and what to do about it.

What has he run before joining boards?

P&Ls from $500M to $9B+ across four continents and several industries, through launches, turnarounds, crises, hypergrowth and M&A. Before that, a decade at Roland Berger.

How do I discuss a board role with him?

Use the contact page. A short note on the company, its stage and what the board needs is enough to start.

Let's talk.

Tell me briefly what you are working on.

Get in touch